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  1. I’m continually and eagerly looking forward to each and every tool ad I can get my hands on - mostly to see if someone, anyone, has come out with a really great new and exciting tool. Maybe some fledgling start-up company with a clever idea has just found the money to do some serious advertising. Maybe there is a 50% sale on that 13½” helical planer I don’t want to pay $550 for. Okay, that last ‘maybe’ might be a bit surreal, but anyway, I keep looking. Through manufacturers’ brochures, magazine ads, and the Sunday News ads, and online - I keep looking. But, what do I find? Cordless drill kits, cordless drill kits with extra batteries, cordless drill kits with extra batteries and a flashlight, cordless drill kits with extra batteries and a cordless impact driver, cordless drill kits with extra batteries and a cordless circular saw, and on, and on, ad infinitum (no pun intended). I think you get the idea but the amount of newsprint dedicated weekly to cordless drill ads (which by the way seems to be far more voluminous than all the ads for all other tools combined) boggles my mind. How many cordless drills, regardless of what comes bundled with it, can you possible want, find room to store and, even if you could remember where you put them all - can a person possibly justify? Perhaps I’m limiting myself by thinking I couldn’t possible need to use more than two at the same time and really only one at any particular point in time. So, do I have to give away the one I bought last week to make room for a new one this week? Can I possibly find one that uses the same battery, or charger as one I already have? And if I do and I buy it, will I then be able to stop reading cordless drill ads? All the while, I know these cordless drill ads will persist, yet I still keep eagerly looking forward to getting my hands on the next tool ad hoping to find that great new and exciting tool idea or 50% off on that helical planer. Addicted.
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