PutnamEco Posted September 11, 2012 Report Share Posted September 11, 2012 Wired.com has a nice article on Mythbuster Adam Savages toolbox Inside Adam Savage’s ToolboxThey also follow it up with Adam Savage’s ToolsReally kind of surprised to see a Ryobi sticking up out of his toolbox. Quote Link to comment Share on other sites More sharing options...
Conductor562 Posted September 11, 2012 Report Share Posted September 11, 2012 I've always wondered why tool companies aren't partnering up with these guys on TV shows like American Restoration and the like to advertise. I've noticed Rick on American Restoration uses a lot of Makita stuff with some Dewalt mixed in every once in awhile. Seems like a golden advertising opportunity to me. Quote Link to comment Share on other sites More sharing options...
PutnamEco Posted September 11, 2012 Author Report Share Posted September 11, 2012 I've always wondered why tool companies aren't partnering up with these guys on TV shows like American Restoration and the like to advertise. I've noticed Rick on American Restoration uses a lot of Makita stuff with some Dewalt mixed in every once in awhile. Seems like a golden advertising opportunity to me.Who says it wasn't adverising? You noticed what tools they were using...It is called Product Placement or embedded advertising. Read about it on Wikipedia and AdbustersWhen you see the names or brands of things blotted or blurred out it means they didn't want to pay.... Quote Link to comment Share on other sites More sharing options...
Conductor562 Posted September 11, 2012 Report Share Posted September 11, 2012 I know what they are because I.....well, I know about these things. I kinda thought the same thing until I saw Dewalt in the mix as well. I would think there would be an exclusivity agreement involved. Quote Link to comment Share on other sites More sharing options...
PutnamEco Posted September 12, 2012 Author Report Share Posted September 12, 2012 I know what they are because I.....well, I know about these things. I kinda thought the same thing until I saw Dewalt in the mix as well. I would think there would be an exclusivity agreement involved.They would stand to make a lot more money with more irons in the fire... Quote Link to comment Share on other sites More sharing options...
Conductor562 Posted September 12, 2012 Report Share Posted September 12, 2012 Yes, but I would think any manufacturer would demand exclusivity. Quote Link to comment Share on other sites More sharing options...
PutnamEco Posted September 12, 2012 Author Report Share Posted September 12, 2012 Yes, but I would think any manufacturer would demand exclusivity. They would probably charge more then the manufacturers would be willing to pay, advertising in major media is crazy expensive. Quote Link to comment Share on other sites More sharing options...
Conductor562 Posted September 12, 2012 Report Share Posted September 12, 2012 I only remember one or two times where it showed a tool good enough to be what one could possibly accept as an advertisement. It's one of those things I always look for. Quote Link to comment Share on other sites More sharing options...
Psycareyo Posted October 11, 2012 Report Share Posted October 11, 2012 I've noticed a lot of Milwaukee and Dewalt on various HGTV programs. Not like, used looking tools but brand new, cleaned and glossed up tools. I'm wondering if there is some kind of embedded advertising. Quote Link to comment Share on other sites More sharing options...
Conductor562 Posted October 11, 2012 Report Share Posted October 11, 2012 I'd say that's a pretty safe bet. I've noticed a lot of Ridgid stuff as well. Quote Link to comment Share on other sites More sharing options...
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